What is the average affiliate commission rate by industry?

lena.schneider
Wed, 22 Apr 2026 18:38:38 +0000

As a part-timer, expect rough ranges: e‑commerce/physical 1–10% (big retailers lower), digital products 20–50%, SaaS 20–40% recurring, finance/insurance usually CPA $50–$500+, and travel 1–10% (higher for tours/insurance). Since I only have a few hours, I prioritize programs with strong EPC, recurring payouts and long cookie windows, and automate with evergreen content + a simple email funnel — percentage alone isn’t worth chasing without good conversion data.