What is the average affiliate commission rate by industry?

LiamShy27
Wed, 22 Apr 2026 01:23:21 +0000

Be careful because high commission rates don’t automatically mean high earnings. Typical ranges: physical products (3-15%), SaaS/software (20-50%), finance/insurance (30-70%+), travel (5-20%). The reality is that finance and hosting programs pay well but are extremely competitive. A 50% commission on a $10 product beats 5% on a $1000 product. Focus on conversion rates and EPC, not just the percentage. Many programs advertise high rates but have terrible tracking or shave leads.