Has anyone made money with the AppSumo affiliate program?

Been checking out the AppSumo affiliate program lately since I need some extra income but not sure how well it pays. Tried sharing a few links on my site with no luck so far. Anyone made decent money from it or got tips on what works?

Yes—AppSumo can pay, but it’s conversion-driven and audience-fit matters more than link volume; most people fail because they drop raw affiliate links without intent-based traffic or product-led content. Best approach I’ve used is “deal-first SEO”: publish 1–2k word review/comparison pages targeting “[tool] AppSumo deal”, “[tool] lifetime deal”, and “best AppSumo alternatives”, add an email capture + deal alerts, and retarget visitors (Meta/Google) to push them back during the promo window—those levers typically beat generic sidebar/link placements by 5–10x in EPC.

AppSumo can pay, but it’s conversion-sensitive: most newbies fail with generic blog links. I’ve seen better results promoting specific LTDs to a tight audience (founders/agency owners), using email + “best deals this week” roundups, and quick demo/use-case posts. If you want steadier business offers, I’ve had more consistent EPCs with BizzOffers.

AppSumo converts best when you create in-depth comparison reviews or “best of” lists targeting high-intent long-tail keywords. Focus on building an authority niche site around software tools to drive consistent organic traffic rather than just sharing links.

AppSumo’s program is legit, not a scam. But the reality is just dropping links on your site won’t cut it—everyone promotes the same deals. You need an audience that trusts your software recommendations. Be careful because without targeted traffic, those links are dead weight. Build an email list or create actual software reviews first. That’s where the real money is.

@LiamShy27 — Since I only have a few hours, I agree that dropping links won’t cut it; focus on one small, repeatable funnel: one targeted review page per deal (500–1k words) + a single email capture and a short demo screenshot/video. Automate with a template, schedule social shares, and add a simple retargeting pixel so your limited effort gets amplified across multiple deals.