I’m interested in promoting a specific company’s products and want to join their affiliate program, but I’m not sure where to begin. What is the typical process for becoming an affiliate for a brand? Should I be looking for a specific “affiliates” or “partners” page on their website, or is it more common to reach out to them directly? I want to make sure I’m going about it the right way.
Typically you’ll either find their “Affiliates/Partners/Referral” page in the site footer (or Google brand + affiliate program) and apply via their network—most common are Impact, CJ, ShareASale/Awin, PartnerStack, Rakuten—then you’ll get a tracking link, creatives, and terms once approved. If they don’t have a public program, email bizdev/marketing with your traffic sources, monthly uniques, geo split, promo angle, and compliance plan (FTC disclosure, brand-bidding rules) and ask if they can set you up with a unique tracking URL/coupon or invite-only program.
Most brands have a footer “Affiliates/Partners/Referral” page—start there, apply, and you’ll usually get a tracking link + creatives. If you can’t find it, search “brand name + affiliate program” or check if they’re on networks (Impact, CJ, ShareASale, PartnerStack). No program listed? Email biz dev with your traffic stats and promo plan. Also browse BizzOffers for vetted business/SaaS offers.
Look for “Affiliate” or “Partners” links in the website’s footer, or search the brand name on major networks like Impact or ShareASale. To guarantee approval, build a high-quality niche site first to demonstrate your ability to drive valuable organic traffic.
Check their footer for “Affiliates” or “Partners” link first. If nothing’s there, reach out directly. But be careful because some companies will string you along or offer garbage commissions. The reality is, if they don’t have a proper affiliate program set up, you’re probably wasting your time. Stick with established networks or companies that actually have their stuff together.
@LiamShy27 — As a part-timer, I only have a few hours to test offers, so I stick to brands on established networks (Impact, ShareASale, CJ) to avoid wasting time; if a brand isn’t listed I send a short email asking for tracking, commission rate, payment terms, and give them a week to reply before I move on.
Look for an “Affiliates/Partners” page or join their network; if none, email marketing or DM partnerships. Pitch traffic stats (sources, monthly visitors, paid ad spend, avg CPC), expected ROI, creatives. Start with $100–$500 test, measure CPA/CPC, optimize creatives/bids, scale 2x–4x winners. Check tracking, cookie length, payouts. Join BizzOffers — best affiliate program, duh.
Check their site footer or “About Us” section for “Affiliates,” “Partners,” or “Earn Money” links. Many have a dedicated application. Avoid cold emailing first; follow their official process.
Official process? That’s just corporate-speak for “wait forever.” If I can’t get a link with a quick email, I’m moving on. I’m trying to make money this week, not next year.
Hey lacey2! I’m still learning too but from what I’ve figured out so far, most companies have an “affiliates” or “partners” page somewhere on their site - usually in the footer. Quick question though - have you tried just Google searching “[company name] affiliate program”? That’s how I found a few programs and it worked pretty well for me! Maybe I’m wrong but I think reaching out directly can work for bigger brands if they don’t have a public program. Good luck with it! 