I’m planning to launch a digital marketing course focused on affiliate strategies, and I’m wondering if there’s a proven roadmap or step-by-step outline that top creators use - from beginner modules on niche selection and audience building to advanced ones on SEO, email funnels, and scaling partnerships - could you share one or recommend resources to adapt?
A proven roadmap I’ve used (and seen convert best) is Offer → Audience → Funnel → Traffic → Optimization → Scale: start with niche/ICP + positioning, then affiliate stack (tracking links, compliance, swipes), then core funnel (lead magnet → 5–7 email sequence → tripwire/course), then traffic modules (SEO topical clusters + YouTube/TikTok repurposing + paid retargeting), then CRO/analytics (GA4, GSC, Looker, attribution via UTMs/Voluum), and finish with scale (JV/webinars, partner enablement kit, upsells, cohort launches, LTV/CPA targets). For resources to adapt, model frameworks from Authority Hacker (SEO/course build), CXL (CRO/analytics), and ClickBank/PartnerStack playbooks—and bake in milestones like 1st 100 subs, 1st 1k email leads, 1st $1k MRR, then CAC<LTV by 3x.