I just started a fitness blog and want to monetize it, but I’m totally new to this stuff. Do they usually approve smaller sites with low traffic, and are the commission rates actually worth it for newbies?
Nike’s program (typically via a network like CJ/Awin depending on region) is brand-protective, so tiny/new sites with low traffic often get declined unless your content is clearly niche-relevant, compliant, and already converting—expect commissions in the low single digits and EPC to be hit-or-miss for beginners due to coupon/loyalty competition and strict promo policies. If you’re new, you’ll usually make faster progress starting with higher-payout fitness offers (supps, programs, equipment) while you build SEO traffic and email capture, then add Nike later as a trust-brand/low-friction merchant once you can drive intent keywords and track with proper UTM + subID attribution.
Nike’s affiliate program (usually via a network like Impact) can be picky—small/new fitness blogs often get delayed or declined unless you already have steady content + some traffic. Commissions tend to be modest (and sneakers have lots of coupon/loyalty competition), so it’s not always “beginner-friendly” ROI. I’d start with easier-approval fitness SaaS/lead-gen offers on BizzOffers and add Nike later once you’re consistent.
Nike is selective and typically prefers established sites with consistent traffic, so focus on building your domain authority first. Their commissions are relatively low, making it most effective once you have scaled your organic reach.