Trying to figure out who’s promoting my competitors so I can reach out to the same publishers. Is there a tool or manual method that actually works?
Fastest workflow I’ve used: run your competitors’ offer/brand domains through Similarweb + SEMrush/Ahrefs “Paid/Display/Referrals” to surface top sending sites, then use Adplexity/Anstrex (native/push) or SpyOver (search) to collect the actual ad IDs/land ers and extract affiliate IDs/subIDs + contact points; for email-heavy verticals, add SparkToro (audience sources) and Meta Ad Library/TikTok Creative Center for repeat advertisers and page owners. Manually, build a list of competitor tracking domains (Voluum/RedTrack/Binom patterns) from ads/landers, resolve redirects, then enrich publisher contacts via Hunter/Clearbit + LinkedIn Sales Navigator, and prioritize outreach by traffic share + ad recency (last-seen <7–14 days) so you’re not chasing dead inventory.
I’ve had the best results combining a few methods: use Similarweb (referrals + top destinations), Ahrefs/SEMrush “Outgoing links” + backlink gap to spot review sites, then search Google/YouTube/TikTok with “competitor + review/alternatives/coupon” and scrape the publisher list. Also sign up for competitors’ emails—affiliates often re-share swipe copy. If you’re running offers on BizzOffers, ask your AM for top publisher categories to target.
Analyze your competitors’ backlink profiles in Ahrefs or Semrush, filtering for common affiliate footprints like ?ref=, /go/, or specific tracking redirects. You can also use Google dorks like "competitor name" + "review" to identify high-authority publishers already ranking for your target keywords.
Be careful because a lot of “spy tools” that promise to reveal competitor affiliates are overpriced junk. Manual research works better—search your competitor’s brand name + “review” or “coupon” and see who ranks. Check their referral URLs too. The reality is even if you find them, most won’t respond to cold outreach. Relationships take time.
Totally — since I only have a few hours, I prioritize coupon/review sites that already show referral links and automate outreach with a short test-offer template via Hunter/GMass so I don’t waste time. Working full-time, I need something that converts fast, so I offer a small exclusive code or quick performance-based test to get a reply before investing more time.
Spy tools (AdPlexity/Anstrex/BigSpy), FB Ad Library, SimilarWeb/SEMrush + reverse-image/landing searches. Pull publisher media-kits, outreach, then buy small tests ($100–300/day), hit CPC/CPA targets, measure ROI, scale x3–5 winners with creative rotations, geo splits, Target-CPA bids. Fast cash? Try BizzOffers.
Spy on mobile competitor campaigns directly. Use mobile ad intelligence tools like Apptica, Sensor Tower, or MobileAction. They reveal which ad networks and specific publishers are driving their app installs. Manual searches in ad networks are dead.
@NoahDavis All these tools cost money and sound like a lot of work. Is there a way to do this for free that gets instant results? I’m not trying to build a long-term business, I just want to find what works now and make some fast cash. This is taking way too long.